European Union Action- Erasmus+ Programme “mYouth Lead in Shaping the Future “YouLEAD” is organized in the frame of Erasmus+ Programme – Key Action 2- Capacity Building in the field of Youth which is coordinated by the organization Association for research, education and development (Marketing Gate) Skopje, FYR of Macedonia.
The core aim of the YouLEAD project is to develop the capacity of consortia members [NGOs; Universities and Business sector] for increasing public awareness for implementation of Sustaina-ble Development Goals through using Digital marketing tools, especially mobile application.
Respecting the project aim and objectives, this Guide has two main parts focused on:
(1) Sustainable Development Goals [SDGs] and,
(2) Digital marketing tools, especially Social media.
Previous experiences from preceding individual and common activities realized from consortium members, primarily based on achieved outcomes in former Youth in Action projects encouraged consortium members to develop the idea of Capacity Building in the field of Youth around the world in order to learn the best practices and promotion tools for creating policies and implementing imaginative marketing campaigns for SDGs through social media.
Get updated : Local Lab of YOULEAD is happening in NEPAL on 13th of September 2019 in Bhaktapur. Follow our Facebook page for more update.